The best FREE advertising you can get is referrals.
The best FREE advertising you can get is referrals. But in tough times like this, when everybody’s business is down, referrals are just as scarce as customers. There’s got to be, I thought, some effective and free way to market your business, and get those referrals flowing again, like sap from a Maple tree.
Twenty or Thirty years ago “Business Networking” was all the rage, everyone was looking to join a Lead Exchange group of some kind, and reading articles about how to “work a room” at social events. So, I looked around town but could only find one organization that was still doing a lead exchange meeting, and…are you ready for this…they are actually charging people to attend!
…after I picked myself up off the floor, I started seriously searching for the 21st Century equivalent of the old “You scratch my back, I’ll scratch yours” referral system that used to be so common. I combed the book store. I scoured the Internet, I asked other marketing consultants I know. Finally, someone mentioned a Business Networking/Referral Building system that I hadn’t heard of “Team 100” was the name.
OK, I thought, now I have something specific to research on the ‘net. But there was very little out there; a brief mention here, a footnote there, I did find list of occupations—over 100 of them in fact, all under the heading of “Team 100,” but no real explanation of what this list was.
Finally! All the mysterious, almost clandestine pieces began to come together:
The idea for this program came from the late Thomas Leonard, the founder of Coach University. And it has been refined by several of our experts here at TopLine, our Global marketing consulting firm. The ‘Team 100’ referral program is, without a doubt, the most powerful, FREE referral generating system available! It really can boost your referrals 100-fold in no time at all. And we’re going to give you the entire system for free, so listen-up:
The plan is to educate 100 other professionals (actually 99 – because you’re one of the experts!) on your business and at the same time, ask them to tell you what it is they do—that’s it! Tit for tat. No favors, no begging, no expense, no IOU’s. Just a clean, fair, intriguing and powerful exchange of information.
Why other professionals? Because professionals know and come in contact with lots of other people, some of whom are absolutely perfect clients for you. It’s just a matter of expanding your network to tap into the network of other professionals. Simple, doable, easy. No selling required, just honesty.
Why Is Team 100 System So Effective?
- It really does give you a fantastic network of professionals to help you build your business very quickly
- You can easily demonstrate your expertise by explaining your business & keeping in touch with your Team each month
- It’s easy to do—the only requirement is lunch with another person
- It’s takes very little time—you have to eat every day anyway, you might as well be building your business at the same time
- And follow-up will take no more than just a couple of hours each month
You can download the full 14 page “how-to” packet from our website. While you’re there you probably want to get on the email list to receive free new business leads every week. We also announce the dates and locations of all our free marketing classes on that list, so you really shouldn’t miss-out on all that free stuff. As soon as you start building your Team give me a call, I can’t wait to start referring business to you.


